Colchester Social Media Strategy

Colchester is a vibrant place to live, work, and thrive, and we are committed to using social media to amplify its strengths and enhance its reputation. By showcasing the positive initiatives of the Council and aligning with our strategic goals, we aim to foster business and economic growth, improve residents' quality of life, and support income generation.

Our strategy is bold and innovative, embracing calculated risks to stay ahead of trends and communicate authentically with our audience. Through clear messaging and targeted campaigns, we will connect with often-overlooked communities, ensuring our communications resonate with the right people at the right time.

By continuing to push boundaries, we can strengthen the relationship between the Council and residents, ultimately promoting Colchester's aspirations and ambitions. This dynamic approach will ensure we build on our recent successes and achieve the objectives set out in this strategy.

Colchester Social Media Strategy (PDF, 2.69MB)

Page last reviewed: 17 January 2025